Background
Jeff is a dedicated entrepreneur in the health & wellness industry, focused on helping individuals suffering from neuropathy relieve pain and numbness without drugs or surgery. While his expertise in providing life-changing results was clear, his ability to consistently generate leads and appointments that showed up was a significant roadblock.
Before working with Conversionly, Jeff relied on inconsistent lead sources, leaving him with an unpredictable sales pipeline. He needed a reliable, scalable system to attract high-quality prospects who would show up to consultations and convert into paying clients.
Challenges & Goals
Like many service-based business owners, Jeff faced common yet critical challenges:
Inconsistent Lead Flow – Relying on sporadic leads that didn’t generate predictable revenue.
Low Appointment Show-Up Rates – Struggled to get prospects to actually attend their scheduled calls.
Scaling Limitations – Without a structured lead generation system, growth was unpredictable.
His goal was simple: get more high-quality leads that convert into appointments and, ultimately, sales, all while ensuring a positive return on ad spend.
Process & Strategy
To overcome Jeff’s challenges, we implemented our proven Lead-to-Close system, focusing on:
Dialing in a High-Converting Offer
Optimized Jeff’s messaging to resonate with individuals actively seeking neuropathy relief.
Structured the offer to highlight fast pain relief without surgery or medication, making it compelling for cold leads.
Targeted Lead Generation Strategy
Deployed highly optimized paid ad campaigns to attract qualified leads on social media.
Utilized direct-response advertising techniques, ensuring engagement from the right audience.
Appointment Funnel & Lead Nurturing
Designed an automated appointment funnel to filter out unqualified leads and increase show-up rates.
Integrated a personalized follow-up sequence (SMS, email, and phone outreach) to reduce no-shows and engage leads who didn’t book right away.
Performance Tracking & Optimization
Closely monitored key metrics to reduce cost per lead and maximize ROI.
Analyzed ad performance daily, optimizing for the highest-converting audiences.
Results
In less than 30 days, Jeff experienced transformational growth:
44 leads generated from just $1,600 in ad spend
10 of those leads booked an appointment
5 converted into sales, generating $30,000 in revenue
Achieved an incredible 1:18 ROI
Beyond the numbers, Jeff praised the team’s responsiveness and expertise, ensuring he had the right support every step of the way.
Jeff’s success story highlights the power of a proven, scalable lead generation system. With the right offer, strategic advertising, and a streamlined sales funnel, service-based businesses can predictably generate leads, secure appointments, and drive revenue at scale.
